Our Mission

Be Comfortable. Be Confident. Be You.

At Cleft Confidence, we believe that everyone deserves to feel comfortable in their own skin. We're more than a clothing brand—we're a movement dedicated to spreading cleft awareness, building community, and celebrating the unique beauty of every individual affected by cleft lip/palate.

Our Story

Cleft Confidence was born from a simple but powerful idea: representation matters. For too long, the cleft community has been underrepresented and misunderstood. We created this brand to change that narrative—to give families, individuals, and advocates a way to proudly display their connection to the cleft journey.

Every piece of apparel we create features our distinctive cleft logo, a symbol that embodies pride, awareness, and solidarity. When you wear Cleft Confidence, you're not just wearing clothing—you're wearing your story, your strength, and your support for an entire community.

What We Stand For

Awareness: We're committed to educating the world about cleft conditions, breaking down stigma, and opening doors to meaningful conversations. Every time someone wears our apparel, they become an ambassador for understanding and acceptance.

Community: We believe in the power of connection. Whether you're a parent navigating your child's cleft journey, an adult living with a cleft, a medical professional, or a passionate advocate, you belong here. Together, we're stronger.

Confidence: Our mission is to help every person in the cleft community feel proud of who they are. We celebrate differences, embrace uniqueness, and champion the idea that being comfortable in your own skin is the ultimate form of confidence.

Advocacy: We're dedicated to supporting cleft awareness initiatives and giving back to the community that inspires us. Your purchase helps fund education, outreach, and programs that make a real difference in the lives of those affected by cleft conditions.

Join the Movement

When you choose Cleft Confidence, you're choosing to be part of something bigger than yourself. You're choosing to spark conversations, build bridges, and show the world that cleft conditions don't define us—they're simply part of our beautiful, unique stories.

Together, we're creating a world where everyone feels seen, supported, and celebrated for exactly who they are.

Welcome to Cleft Confidence.